Professional Photographer magazine just launched their fifth annual Cover Photo Contest, which draws the interest of thousands of portrait, wedding, commercial, sports and event photographers around the world. More than 6,600 individuals entered the 2011 contest and PPmag.com traffic increased almost 50 percent during the contest months, thanks to the "Viewer's Choice" voting capability, which brought in over 37,000 voters. (People can browse entries and vote for their favorites.)
Entries are already pouring in for the 2012 contest, and the submission deadline is August 31. Along with landing the cover of Professional Photographer magazine, the winner of the contest will be awarded prizes from sponsors WHCC, Photobiz and Michaels Custom Framing.
Those sponsors get a "prize" as well, thanks to the exposure their involvement brings. For example, they are featured on full-page promotional house ads in three issues of the magazine. Their logos appear on the contest section of PPmag.com, in every promotional email and in promotional ads on PPA.com.