"How to Avoid Six Common Pitfalls of the Launch Process," by J. Mark Carr 

Product launch mistake No. 1: Inadequate or misinterpreted product development research. No. 2: Inadequate and lackluster product launch team. No. 3: Allowing standard company procedures to stifle innovation, creativity. Get the details and read the rest of the pitfalls in Mark Carr's article. Read More>>